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ChatGPT Training

ChatGPT Training for Marketing

Most marketers use ChatGPT like a search engine. We turn it into your best content tool. Four hands-on sessions building real ChatGPT workflows around your campaigns, content and clients.

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BeforevsAfter

ChatGPT can do a lot more than you think

Most marketers barely scratch the surface. Here is what changes after four sessions.

Problem
Frustrated marketer with scattered ChatGPT chats and no organisation

Using ChatGPT like a glorified search engine

Every chat starts from scratch because nothing is organised into Projects
Generic prompts produce off-brand content that needs heavy editing
Agent mode and deep research go completely unused
Canvas mode for collaborative editing? Never heard of it
Solution
Organised marketer with structured ChatGPT projects and workflows

ChatGPT as your marketing co-pilot

Campaigns live in dedicated Projects so ChatGPT remembers your context
Brand voice documents and custom instructions produce on-brand copy first time
Agent mode handles competitor research, SEO analysis and content briefs autonomously
Canvas mode lets you and ChatGPT co-edit copy side by side in real time

How the training works

01

Free Alignment Call

We get to know each other, align on goals, timeline and budget.

02

Discovery and Design

We find where you're losing time, then build training around the biggest wins.

03

Hands-On Training

Four sessions with practical tasks in between. You don't just learn it, you use it.

04

60-Day Roadmap

A clear plan for the next 60 days. No cliff edge after training ends.

Start here

What you walk away with

Marketing Workflow Kit

Marketing Workflow Kit

Prompt chains for briefs, blog posts, social captions, ad copy and email sequences. Built around your brand, ready to use from day one.

Brand Voice Companion Doc

Brand Voice Companion Doc

A personalised reference that keeps ChatGPT writing in your tone. Upload it once and every output sounds like you, not a robot.

Custom Marketing GPT

Custom Marketing GPT

A purpose-built ChatGPT assistant trained on your brand guidelines, tone of voice and processes. Your team's always-on content partner.

60-Day Content Roadmap

60-Day Content Roadmap

The next campaigns and content workflows to tackle independently, so you keep building momentum after the programme ends.

Who this is for

If you are using ChatGPT for marketing but the results feel hit and miss, this is for you.

Solo Marketers

Stop doing everything manually. Get your time back for the work that actually matters.

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Marketing Leaders

Spend less time in the weeds. Get back to setting direction and driving strategy.

Marketing Teams

Clear the production backlog. Focus on the campaigns that move the needle.

What clients say

Jack Brennan

Jack Brennan

CEO & Founder of Green Lane Brands

I recently had the pleasure of training with Scott Mitchell from Stepping Stones AI, and I was genuinely impressed. The sessions were packed with valuable insights and practical knowledge on how to leverage ChatGPT and other AI tools to elevate my business. Scott delivered a deep dive into the different ChatGPT models, their capabilities, and how they can be effectively used across various areas of business. He explained complex topics in a way that was easy to understand and immediately actionable. His approach was not only informative but also incredibly supportive, giving me both the confidence and the tools to start applying AI more effectively. I highly recommend Scott to anyone looking to harness the power of AI to grow and streamline their business.
Irene Afful

Irene Afful

CEO & Founder of Ametrine Consultancy

I was introduced to Scott through a business network colleague and had the opportunity to take part in 1-1 AI training with him. As an absolute AI-phobe and having little to no knowledge of using AI for my business, the sessions with Scott transformed my thinking. He really helped give me clarity on how to use AI and all the great features. He helped me navigate all the different ways AI can help with research, training and daily tasks. He has real in-depth knowledge of all things AI. It was a really informative experience and I have my AI bible to refer back to. I am now using AI daily to support me in my business. Thank you Scott!
Marcus Edwards

Marcus Edwards

CEO & Founder of Not Just Travel

As a complete novice using ChatGPT, I wanted to use it more efficiently to help me further streamline my business practices. I booked in with Scott and BOOM! I learned so much about how AI can transform what I do and save me hours! Really appreciated the tailored approach and the accompanying report he had prepared that focussed on ways that AI could help me specifically. Highly recommend Scott's services and insight.

35+

Clients trained

4

Week programme

£997

Investment

2025

Trading since

Ready to get real value from ChatGPT?

Book a free alignment call. No hard sell, no obligation.

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